OPEN BLOCK is a digital platform for the creation of marble tableware, combining a CNC process of marble production and the values and behaviours within our contemporary society: personalisation, dynamism, transparency. The system is based on the concept of transparency ...
OPEN BLOCK is a digital platform for the creation of marble tableware, combining a CNC process
of marble production and the values and behaviours within our contemporary society:
personalisation, dynamism, transparency.
The system is based on the concept of transparency between brands and customer, focusing
On the question: what can we do together, rather than what do we want to sell.
Starting with the shape and dimensions, passing through the functions and up to the marble type and finish, people will independently design their product according to their need, while getting a real time feedback regarding the looks and price.
From one hand, OPEN BLOCK allows a huge number of design possibilities and diversity between pieces, while maintaining a coordinated visual appearance.
The system can be expanded with different processes and product areas: accessories
desk and workplace, vases and containers of different profiles, lighting fixtures,
bathroom accessories and furnishings.
A new and innovative way to perceive the relationship between brands, customer and products.